Digital Manager/Director (Google Marketing Platform)
ForwardPMX, South Korea

Experience
1 Year
Salary
0 - 0
Job Type
Job Shift
Job Category
Traveling
No
Career Level
Telecommute
No
Qualification
Bachelor's Degree
Total Vacancies
1 Job
Posted on
Feb 23, 2021
Last Date
Mar 23, 2021
Location(s)

Job Description

We are looking for a GMP Manager to join our Consultancy Team at ForwardPMX.

ForwardPMX is a fast-growing digital agency providing cutting-edge multilingual digital marketing for some of the world’s most prestigious brands including Nike, Marina Bay Sands, Autodesk, Adobe, Kia, LG and Fortress.

Agile, data driven and pioneering, you won’t find layers and layers of management here. Instead, you’ll discover a buzzing environment where bright, innovative and visionary people work in small autonomous teams that thrive. It’s a place where careers genuinely flourish, rather than get stifled due to lack of opportunity or resources.


The role:
You will be responsible for a variety of projects; managing the Business Intelligence output, liaising with the client, ad tech providers and internal stakeholders to achieve project objectives.
This role may, post CoVid, require some level of travel across APAC.


Key responsibilities:

  • This role will be in our consultancy team, guiding clients on GMP best practice across the Google Marketing Platform with a particular focus on display activation and Campaign Manager
  • The candidate will be expected to have extensive client communication to lead projects ranging from floodlight strategies to auditing GMP campaigns across a number of markets around the world.
  • Understand core business needs, summarise into requirements and create clear specifications for developing the relevant analytics framework.
  • Work directly with Developers, Structured Data, Data Science, Client Services and Channel teams to define the prioritisation of projects and reach the client's strategic business goals.
  • Flag issues, challenges and delays on projects.
  • Ensure projects are delivered on time and within scope.

Requirements

  • 5+ year’s experience working in activation or trafficking teams implementing GMP
  • Solid project management and organisational skills.
  • GMP experience is mandatory CM, SA360 and DV360 are core, GTM and GA360 are preferred
  • Experience onboarding clients with GMP and setting best practice
  • Clear understanding of how audiences are built and shared across the Google Marketing Stack
  • Experience with site tagging, campaign trafficking and floodlight strategies
  • Understanding of how data is linked, transformed and used across GMP with clear outputs in reporting and activation.
  • Excellent organisational and analytical skills with a good attention to detail.
  • Independent problem solver.
  • Excel proficient.
  • Good verbal and written communication skills.
  • Must speak Korean

Good to have:

  • Experience with Ads Data Hub and/or BigQuery
  • Experience utilising and assessing data from a DMP, CDP or other data platform, particularly Tealium and Salesforce
  • Basic understating of ad verification tools and data (e.g IAS, vCE, DV, AdLoox).
  • Writing custom algorithms to drive custom performance in DV360
  • SQL experience

Benefits

In return for your enthusiasm and expertise, we’ll reward you with a competitive salary and an enviable range of benefits that include free breakfast and lunch, 15 days holiday a year (with the option to buy more days), pension, life assurance, and numerous gym discounts. We have a progressive and flexible working practices help that will enable you to have work life balance you need.

Job Specification

Job Rewards and Benefits

ForwardPMX

Information Technology and Services - Singapore, Singapore
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